Sunday 21 April 2013

OUCE255 - Poster Comparison

Design 1:
Although the first design adequately visually describes the event being held, it could be greatly improved and changed to be much more effective. The first change I would make is the font used for the title of poster. It is very simplistic, so although it is easily readable, it could be a more aesthetically pleasing font, with the possibility of a wider range of colours. The use of capital letters, in this case is fine, but it should be limited to just the title, and not any other text, as it is much harder to read text which is in capitals.

I feel that there could possibly be more information regarding the event on the poster, such as a small quote, from possibly a philosopher in the furniture making field, to add a little context and interest to the poster, and would possibly make people stop and study the poster further.

Another issue I have with the poster is the amount of white empty space surrounding the main picture, and the way she blends in, almost making her look like a floating head. I feel that the background could be a slightly different shade, emphasizing the main purpose of the poster.

The final point that I would change is the information regarding it's location. Depending on where the poster is located,  whether it be within the college, or external to the general public, as it doesn't tell you which building, and where the exhibition is taking place within the college.

I like the concept of the person vs the size of furniture but I feel that the space is taken up to much of the person, and could of been a close up of her hands, or possibly an eye looking through gaps within the furniture.

Design 2:
Design to seems much more aesthetically pleasing, with one of the main reasons being the use of the magnifying glass to highlight what the event is about, without taking the emphasis off of the pieces, unlike the first design. It also is laid out much better then the first design, with the image being framed from the bottom right hand corner. The space is also filled well, with very little white space on the page.

I also like the use of the text rapping around the magnifying glass, as it grasps the audiences attention, although I am not sure if the font is appropriate, as it doesn't really match the rest of the text.

I still think that there should be more information in regards to what the exhibition is about, its location, and possibly a quote relevant to the exhibition. Finally I wouldn't include the whole images of the pieces, but possibly close-up shots so it still leaves a lot to be seen and understood, but gives the audience a taste of what to expect.

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